Average Reviews:
(More customer reviews)I read this book from the perspective of a project manager who has experienced projects both with and without committed project sponsorship. If you've managed a project without proper sponsorship, you may find the pages in this book echoing your painful experience. I could identify with it all, and for that reason I can easily endorse reading this book.
Englund and Bucero have been there, that's easy to see. The books hammers home how critical project sponsorship is and it offers the tools and guidance to do it. I have sometimes felt my company, much like our clients, felt that initiating a project was like pulling up to a drive-up window and placing an order. It was just that simple, give the order, then drive around to collect the result with nothing occurring in between. This book focuses on just what needs to happen in supporting a project from beginning through the end, including the project review. Following the advice in this book could help in developing your company culture, bringing together the commitments of all - the sponsor, the project team--and your customer's team too.
The authors truly reveal their experience in emphasizing the value of principled approaches over quick fixes and other misguided pressures that will push a project off target. That's a tough thing to confront, I've found. Getting your company some training in project sponsorship might go a long way in strengthening your company's performance. Read the book. See what you think. (If you're the PM reading the book, pass it along to the project sponsor when you're done.)
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Project Sponsorship—which includes case studies, checklists, and action plans—shows how project sponsors and project managers can develop the skills they need to manage successful projects. Randall L. Englund and Alfonso Bucero—experts in the field of project management—have written the definitive guide for educating all stakeholders in the nature of project sponsorship. They describe in detail the responsibilities of the project sponsor, from communications and liaison, selection and training, problem solving, mentoring, and feedback, to the review of project execution. The project sponsor and manager learn how to negotiate effectively with each other and the project team to achieve their commitments.
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